Bill Paetzke

I am a hands-on technical leader with over a decade of experience that includes roles at two B2B SaaS startups from pre-seed through successful exit. My technical expertise includes backend web development, databases, and design and implementation of APIs at scale. At heart, I am a creative problem solver skilled in research and analysis.

Projects

Find the Best Nursing Homes Nearby

I built an app to fill a market need that I experienced myself: nursinghomes.billpaetzke.com

Recently, I helped a family member get into a nursing home. However, it was difficult to find the "all-around best" nursing home. The existing web apps out there only offer sorting homes on a single criterion such as by distance or by a single quality metric. The existing apps also did not take into account the feasibility of getting Medicaid in certain locations.

I researched and analyzed the available data. And I developed an algorithm to yield the all-around best nursing homes from the perspective of a given zip code. I built the app using the Swift programming language, Swift Hummingbird server framework, HTMX, Postgres SQL database, and Heroku cloud platform.

Sales Topics

I write about my thoughts and learnings on sales. Here is a recent essay: The Challenger Sale (Book Synopsis). For more, see sales.billpaetzke.com.

Swift Programming Language Topics

I write about using the Swift programming language. For example, here is a recent article: How to Check if a Directory Exists. For more, please see: swift.billpaetzke.com.

Baby and Toddler Sleep Help

I write about baby and toddler sleep and am available for virtual consultations. Here is an example of my work: 4-Month-Old Sleep Schedule. Do you have a baby or toddler that could be sleeping better? Let me see if I can help. Please see: sleep.billpaetzke.com.


Bill Paetzke © 2025